Wednesday, November 28, 2012

EOC: WEEK 9: THREE GREAT MISSION STATEMENTS



The purpose of a mission statement, as defined by the book, is:  A statement of the organization’s purpose—what it wants to accomplish in the larger environment.

I like the mission statement of Joaquim Abbott because it provides a pretty good description of what the product does:

The mission of Philleas Fogg Snacks is to provide a unique flavor experience that will take your taste buds on a journey around the world and back. We allow mature adults to enjoy snacks that complement the alcohol experience by providing narratives that are instant conversation starters.


I also like the mission statement of Victor Camarillo because it is to the point and humorous:

Our goal at Captain Deez Nuts is to deliver to our customers with the ultimate snacking experience that can be perfectly enjoyed in almost any occasion. Whether its relaxing watching the game with friends, or a much needed break in the office, our premium ingredients and superior taste will make sure that you are satisfied with your purchase. I guarantee you from start to finish, Deez Nuts will be on your mind the whole time!


The third mission statement I like is Sharon St.Laurent, it to is to the point:

Phileas Fogg's Husky Smoked Salmon Chip isn't just another snack: it's mission is to make people smile around the world by selling the best quality snacks with passion, excellence, and innovation. "When you are looking for a pick-me-up snack, you will find your Super-Hero within, packed with Power in every bite." We use the number one fresh Idaho potatoes, pink salmon and Himalayan pink salt (Himalayan Salt:Gluten-Free, Non-GMO, Kosher, Certified Organic). This chip is shaped like a Salmon and packaged in a resealable bag.

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